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  • Pepsi products

    Celli is partner of Pepsi in the manufacturing of tap systems that are increasingly efficient, sustainable and have an outstanding visual impact.

All types of Pepsi
soft drink machine


InCelli we strongly believe that our consumers deserve unique beverages andto live an engaging drinking experience through our soda fountain equipment. Inorder to address the needs of different dispensing traditions around the world,Celli developed the broadest range of post mix dispenser and fountain machine for Pepsi.
The Celli Company transformed how people enjoy refreshing soft drink beveragesdelivering great quality and carbonated beverage variety through an elegant andcaptivating design, combined with accessibility and a cutting edge technology.
The highly ergonomic draught machinesand their efficient styling fit into all types of business, dispensing over a100 different combinations of carbonated beverages.

Celliis always in support of the HoReCa sector, such as restaurants,bars, pubs and hotels. In fact we put ourselves in the shoes of those whomanage the tapping systems and analyze the most innovative technologies tocreate efficient and reliable IoT solutions. With the opening ofthe new platform, Celli Asset Management, we are able to track every singleintervention and equip the technicians with the necessary spare parts tointervene within a few hours of reporting.


The developmental strategy pursued by Celli is based around four cornerstones:
  • Sustainability meets technology – Water dispensers produced creating the least possible environmental impact.
  • Hygiene allied to ergonomics – Important combination for end users and service personnel.
  • Product innovation – Referring to the technology deployed and the potential of new solutions, including the new frontiers of digital engagement.
  • Strategic planning – The aim is to support the development of new draught systems in line with market trends and the new needs of the users.

Sustainability meets our
soft drink machine


Celli is an Italian company founded over forty years ago specializing in the design, engineering and manufacturing of dispensing systems for beer, soft drinks and water. Throughout our growth, we’ve been driven by the belief that our direct competitor isn’t other manufacturers of soft drink machines, but rather the bottle itself; meaning how people behave towards beverage consumption and what this implies for the environment. The concept of beverage dispensing offers a far more sustainable alternative. This is even more important in the case of water since the world is hardly facing the issue of its scarcity.

Aware that the challenge for a better planet can only be won by joining forces, Celli chooses to express how sustainable quality helps protect and improve the well-being of the world.
The wide range of beverage dispensing equipment have made Celli popular with consumers and valuable to customers, offering an innovative experience all over the world, while respecting the environment and primary resources. Celli is focused on initiatives that reduce our environmental footprint; support active, healthy living; create a safe, inclusive work environment for our associates; enhance the economic development of the communities where we operate. All this with an enduring commitment to building sustainable communities.

This is what makes Celli a unique reality and a leading company in the sector of drink refrigeration and tap drinks, refreshing consumers with its well-known Pepsi dispensers.
With Celli, converting the most widespread beverage consumption model from the bottle to the dispensing and refill systems will be increasingly feasible.

There’s no doubt that viewpoints on sustainability are changing. Today more than ever, sustainability has a crucial role in investment decision making. The company is at the forefront of the revolution with always innovative beverage solutions and shaking up the industry by replacing bottles and cans with a new generation of smart soda machines.

The most advanced soft drink machine

Innovation, technology, quality and design: these are the main elements that characterize Celli's commitment in the development of pepsi fountains. The coke dispensing sector is an evolving market, where drinking and branding experience become decisive in the relationship with the beverage world and with the final consumer.

To deal with the needs of increasingly competitive and ever-changing markets, it is necessary to find solutions in an ever faster and more intuitive way. Through digital beverage dispensers and multivalve technology, Celli systems can manage and mix different combinations of drinks and enhance them with personalized flavourings. Our innovative IoT platform for the remote management of installations allows the smart soft drink machine to monitor in real time the status of the system, consumption, offers and promotions, prices and payments; promptly and effectively managing service and maintenance on each soda dispenser installed.
This is a great solution from a management stand point but above all from a sustainable one. The use of soft drink installations, in fact, not only avoids the expensive bottling processes but also transportation and distribution costs. Celli is the high-quality, customizable and eco-sustainable brand of pepsi dispenser machinesand draft systems; especially for on-the-go drink consumption.
The post mix machines and pepsi dispensers by Celli optimize the offer andcustomize the experience of consumers towards the beverage brand, based on thedata collected by consensus. This also gives the possibility of activatingdifferentiated marketing strategies to support specific HoReCa segments.


Efficiency, energy saving and reliability can reach new high standards thanks to the current IoT evolution. It opens new strategic possibilities for the big brands and allows for endless applications. The main companies in the beverage and soft drinks sector - including Pepsi - have chosen Celli as a strategic partner to develop the most captivating and sustainable projects. Year after year, the commitment of the Group continues with the development of further soft drink dispenser machines, able to offer solutions that satisfactorily meet the needs of consumers and the environment. All of this by using a very small amount of material and energy resources, with a consequent lower environmental impact.

IntelliDraught cloud system for a smart soft drink machine

The Iot revolution has already started among Celli and the other companies of the Group. We are breaking down the barriers that limit the draught and drinking experience to the moment of the service and introducing new endless possibilities for HoReCa businesses and consumer engagement.
The Intellidraught digital platform makes the dispenser interactive, thanks to the cloud connection. This is an innovation that canbenefit beverage dispensers suppliers, marketing units, beer and beverage producers, service centres, point of sale owners, and consumers themselves. They can have access to an impressive amount and variety of data that improve efficiency and save resources of their businesses.
This innovation provides remote control over all the host systems through the ability to check the ideal conditions of the dispenser at all times; or to take immediate actionin case of problems or damages. It therefore allows to leverage on hugepotentials and to achieve true competitiveness; sharp reduction of downtimes, limited on-site interventions, optimal spare part supply management.


This is the proof that Celli’s constant research for effective IoT developments can unlock unexplored business opportunities to beer and beverage brands. By analysing consumption data, both managers and beer dispensing brands can benefit from greater efficiency in system management, while engaging in a conversation with their consumers, building loyalty through specialised marketing actions.

Maximum hygiene with our post mix soft drink machine

One of the problems that concern dispensed soft drinks is the hygiene of the lines and the cleaning process. It’s widely known that some beverages create sediments and build up bacteria within the lines of the soft drink machine. This phenomenon is also escalated by high temperatures of the ambient and product rotation; that is to say, the less drink is drafted, the more serious the problem becomes.
That's why it is important to consider the cleaning process as an integral part of the postmix system itself, and not as an extra option. A measure that surely slows down the building up of deposits is the rinsing at the end of every use. Therefore the importance ofa quick and efficient line rinsing and cleaning.
For this reason, Celli offers a complete range of wall mounted rinsing heads, which are easy to install and use, and many accessories that are meant specifically for cleaning the components of the soft drink dispenser. The rinsing process can be carried out in a simple way at any time.

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