The drinking experience is at the center of the Celli strategy and today more than ever it is directed towards a total engagement of the user, thanks to the development of digital projects
. The new drinking experience does not end at the moment of drinking and using the beer dispensing equipment; it involves end consumers and operators in an unlimited combination of new opportunities. Important collaborations with prestigious partners in the global digital sector such as PTC support us in creating intelligent platforms. IoT platforms can monitor consumption, prevent and report plant malfunctions, allow marketing initiatives to increase people traffic at the point of sale, enhance the brand image and much more.
The Celli Group came up with one of the widest ranges in the beverage drinking sector, both for the kinds of drinks supplied – such as carbonated beverages, beer and craft beer, juice, hot beverages and wine on draft
– and for the different models available. The entire variety of products can also be connected to the IntelliDraught telemetry system
, which allows the restaurateur to manage and monitor in real time the status of the dispenser, consumptions levels, offer management, promotions, prices and payments, promptly and effectively managing service and maintenance operations. This is an efficient solution from a management stand point but above all from an eco-sustainable one. The use of a draught machine
, in fact, not only avoids the expensive bottling processes but also transportation and distribution costs. This is an effective and sustainable solution, representing a great step forward.
The commitment of the Celli Group to design more models of increasingly sustainable and efficient draught system
continues with the release of further beer dispensing equipment and beverage solutions that meet the necessities of consumers and the environment. All of this, by exploiting the less possible amount of energy and material resources, with a consequent lower environmental impact
An unstoppable revolution in beverage consumption is now taking place, and Celli is already contributing to rewrite the future.